One games journalist, Lauren Wainwright, tweeted: ‘Urm… Trion were giving away PS3s to journalists at the GMAs. Not sure why that’s a bad thing?’
Now, a few tweets earlier, she also tweeted this: ‘Lara header, two TR pix in the gallery and a very subtle TR background.
#obsessed @tombraider pic.twitter.com/VOWDSavZ’
And instantly I am suspicious. I am suspicious of this journalist’s apparent love for Tomb Raider. I am asking myself whether she’s in the pocket of the Tomb Raider PR team. I’m sure she isn’t, but the doubt is there. After all, she sees nothing wrong with journalists promoting a game to win a PS3, right?
Another journalist, one of the winners of the PS3 competition, tweeted this at disgusted RPS writer John Walker: ‘It was a hashtag, not an advert. Get off the pedestal.’ Now, this was Dave Cook, a guy I’ve met before. A good guy, as far as I could tell. But I don’t believe for one second that Dave doesn’t understand that in this time of social media madness a hashtag is just as powerful as an advert. Either he’s on the defensive or he doesn’t get what being a journalist is actually about.
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